Boomer marketing selling to a recession resistant market

Boomer marketing selling to a recession resistant market

Bibliographic Details
Main Author: Chaston, Ian (Author)
Format: Book
Language:English
Published: New York Routledge c2009
Subjects:
Baby boom generation > United States
Market segmentation > United States
Middle-aged consumers > United States
Target marketing > United States

Badak General Collection

Holdings details from Badak General Collection
Call Number: HF5415 127 C53 2009
Accession Item Category Format Status Notes
1000135030 OPEN SHELF (30 DAYS) Book Available

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