Strategic brand management building, measuring, and managing brand equity

Bibliographic Details
Main Author: Keller, Kevin Lane 1956- (Author)
Format: Book
Language:English
Published: New Delhi, India Prentice-Hall of India c2007
Edition:2nd ed
Subjects:

Badak General Collection

Holdings details from Badak General Collection
Call Number: HD69 B7 K45 2007
Accession Item Category Format Status Notes
1000117252 OPEN SHELF (30 DAYS) Book Available