Cases in advertising and promotion management

Cases in advertising and promotion management

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Bibliographic Details
Main Authors: Quelch, John A. (Author), Farris, P. [ (Paul)] , 1939- (Author)
Format: Book
Language:English
Published: Homewood, Ill. : Irwin, , c1991
Edition:3rd ed.
Subjects:
Advertising > Case studies
Sales promotion > Case studies

Badak General Collection

Holdings details from Badak General Collection
Call Number: HF5823 Q44 1991
Accession Item Category Format Status Notes
1000013685 OPEN SHELF (30 DAYS) Book Available
1000013686 OPEN SHELF (30 DAYS) Book Available

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