Tested advertising methods
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Englewood Cliffs, NJ
Prentice-Hall
c1974
|
| Edition: | 4th ed., rev. and enlarged |
| Subjects: |
| Physical Description: | 318 p. ill. 24 cm |
|---|---|
| ISBN: | 0139068910 |
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Englewood Cliffs, NJ
Prentice-Hall
c1974
|
| Edition: | 4th ed., rev. and enlarged |
| Subjects: |
| Physical Description: | 318 p. ill. 24 cm |
|---|---|
| ISBN: | 0139068910 |