Services marketing : integrating customer focus across the firm

Bibliographic Details
Main Authors: Zeithaml, Valarie A. (Author), Bitner, Mary Jo (Author), Gremler, Dwayne D. (Author)
Format: Book
Language:English
Published: Boston : McGraw-Hill/Irwin , c2006
Edition:4th ed
Subjects:

Badak General Collection

Holdings details from Badak General Collection
Call Number: HD9980 5 Z45 2006
Accession Item Category Format Status Notes
1000107554 OPEN SHELF (30 DAYS) Book Available