Consumer behavior building marketing strategy

Bibliographic Details
Main Authors: Hawkins, Del I. (Author), Best, Roger J. (Author), Coney, Kenneth A. (Author)
Format: Book
Published: Boston, Mass. Irwin McGraw Hill 1997
Edition:7th ed.
Subjects:

Badak General Collection

Holdings details from Badak General Collection
Call Number: HF5415 33 U6 H38 1997
Accession Item Category Format Status Notes
1000078357 OPEN SHELF (30 DAYS) Book Available

Badak Reference Collection

Holdings details from Badak Reference Collection
Call Number: HF5415 33 U6 H38 1997
Accession Item Category Format Status Notes
1000078358 Reference Computer Disc Available