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| 001 |
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20170313093000.0 |
| 008 |
021119n |
| 020 |
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|a 0669200352
|
| 090 |
0 |
0 |
|a HD9980.5
|b .G776 1990
|
| 100 |
0 |
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|a Gronroos, Christian ,
|d 1947- ,
|e author
|
| 245 |
0 |
0 |
|a Service management and marketing :
|b managing the moments of truth in service competition
|c Christian Gronroos
|
| 260 |
2 |
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|a Lexington
|
| 300 |
|
|
|a xxii, 298 p. ; ;
|c 24 cm.
|
| 500 |
|
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|a Includes bibliographical references and index
|
| 650 |
|
0 |
|a Customer services
|
| 650 |
|
0 |
|a Service industries
|x Marketing
|
| 999 |
|
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|a 1000012092
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|