APA (7th ed.) Citation

Gronroos, C. Service management and marketing: Managing the moments of truth in service competition.

Chicago Style (17th ed.) Citation

Gronroos, Christian. Service Management and Marketing: Managing the Moments of Truth in Service Competition. Lexington.

MLA (9th ed.) Citation

Gronroos, Christian. Service Management and Marketing: Managing the Moments of Truth in Service Competition.

Warning: These citations may not always be 100% accurate.