Product plus : how product + service = competitive advantage

Bibliographic Details
Main Author: Lovelock, Christopher H. (Author)
Format: Book
Published: New York : McGraw-Hill , c1994
Subjects:

Badak General Collection

Holdings details from Badak General Collection
Call Number: HF5415 5 L68 1994
Accession Item Category Format Status Notes
1000016689 OPEN SHELF (30 DAYS) Book Available