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| 001 |
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20201223.0 |
| 008 |
021119n |
| 020 |
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|a 0333192885 ,
|c pbk
|
| 050 |
0 |
0 |
|a HF5415.15
|b .B35
|
| 090 |
0 |
0 |
|a HD31
|b .B34
|
| 100 |
0 |
|
|a Baker, Michael J. ,
|d 1935- ,
|e editor
|
| 245 |
0 |
0 |
|a Product policy and management
|c Michael J. Baker, Ronald McTavish.
|
| 260 |
2 |
|
|a London :
|b Macmillan ,
|c 1976.
|
| 300 |
|
|
|a x, 182 p. :
|b ill., form ; ;
|c 23 cm.
|
| 490 |
0 |
0 |
|a Macmillan studies in marketing management
|
| 504 |
|
|
|a Includes bibliographical references and index
|
| 650 |
|
0 |
|a New products
|x Management
|
| 650 |
|
0 |
|a Product management
|
| 700 |
0 |
|
|a McTavish, Ronald ,
|e author
|
| 999 |
|
|
|a 1000008698
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|