Consumer behavior
| Main Author: | |
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| Format: | Book |
| Published: |
San Diego :
Harcourt Brace Jovanovich ,
c1986
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| Subjects: |
| Physical Description: | xvi, 587 p. : ill. (some col.) ; ; 24 cm. |
|---|---|
| Bibliography: | Includes bibliographies and index |
| ISBN: | 0155134515 |