Beyond mind games : the marketing power of psychographics

Bibliographic Details
Main Author: Piirto, Rebecca , 1958- (Author)
Format: Book
Published: Ithaca, NY : American Demographics Books , 1991.
Subjects:

Badak General Collection

Holdings details from Badak General Collection
Call Number: HF5415 32 P57 1991
Accession Item Category Format Status Notes
1000017925 OPEN SHELF (30 DAYS) Book Available