Consumer behavior for marketing managers

Bibliographic Details
Main Authors: Fenwick, Ian , 1949- (Author), Quelch, John A. (Author)
Format: Book
Published: Boston : Allyn and Bacon , c1984
Subjects:

Badak General Collection

Holdings details from Badak General Collection
Call Number: HF5415 3 C667
Accession Item Category Format Status Notes
1000017910 OPEN SHELF (30 DAYS) Book Available