Qualitative market research : a practitioner's and buyer's guide
| Main Authors: | , |
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| Format: | Book |
| Published: |
Aldershot, England :
Gower
c1988
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| Subjects: |
| Physical Description: | xiii, 262 pages : illustration ; 26 cm. |
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| Bibliography: | Includes bibliographical references (pages [252]-253) and index |
| ISBN: | 056605115X |