Innovation diffusion models of new product acceptance
| Main Authors: | , |
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| Format: | Book |
| Published: |
Cambridge, Mass.
Ballinger
1986
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| Series: | Series on econometrics and management sciences
v. 5 |
| Subjects: |
| Physical Description: | xvi, 318 p. ill. 24 cm |
|---|---|
| ISBN: | 0887300766 |