Innovation diffusion models of new product acceptance

Bibliographic Details
Main Authors: Mahajan, Vijay (Author), Wind, Yoram (Author)
Format: Book
Published: Cambridge, Mass. : Ballinger , 1986
Series:Series on econometrics and management sciences v. 5
Subjects:

Badak General Collection

Holdings details from Badak General Collection
Call Number: HF5415 153 I55 1986
Accession Item Category Format Status Notes
1000017834 OPEN SHELF (30 DAYS) Book Available