Marketing management
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
Chicago :
Dryden Press ,
c1987.
|
| Subjects: |
| Item Description: | Includes index |
|---|---|
| Physical Description: | xvi, 656 p., [8] p. of plates : ill. (some col.) ; ; 24 cm. |
| ISBN: | 0030055989 |