Marketing management : analysis, planning, and control

Bibliographic Details
Main Author:	Kotler, Philip (Author)
Format:	Book
Published:	London Englewood Cliffs, N.J. : Prentice-Hall , c1984
Edition:	5th ed
Subjects:	Marketing > Management

Marketing management : analysis, planning, and control by Kotler, Philip

Published 1980

Published 1976