Case studies in marketing, advertising, and public relations

Case studies in marketing, advertising, and public relations

Bibliographic Details
Main Author: McIver, Colin , 1914-1987 (Author)
Corporate Authors: CAM Foundation, Institute of Marketing (Great Britain)
Format: Book
Published: London : Heinemann , 1984
Subjects:
Advertising > Great Britain > Case studies
Marketing > Great Britain > Case studies
Public relations > Great Britain > Case studies

Badak General Collection

Holdings details from Badak General Collection
Call Number: HF5415 12 G7 C374
Accession Item Category Format Status Notes
1000017481 OPEN SHELF (30 DAYS) Book Available

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