Essentials of marketing
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
Englewood Cliffs, NJ :
Prentice-Hall ,
c1986
|
| Edition: | 3rd ed. |
| Subjects: |
| Physical Description: | vii, 216 p. : ill. ; ; 23 cm. |
|---|---|
| Bibliography: | Includes index |
| ISBN: | 0132864444 , |