Promotional strategy : managing the marketing communications process
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Published: |
Homewood, Ill. :
Richard D. Irwin ,
1983
|
| Edition: | 5th ed. |
| Series: | The Irwin series in marketing
|
| Subjects: |
Badak General Collection
| Call Number: |
HF5415 E5 1983 |
|---|
| Accession | Item Category | Format | Status | Notes |
|---|
| 1000010907 | OPEN SHELF (30 DAYS) | Book | Available |
| 1000010909 | OPEN SHELF (30 DAYS) | Book | Available |