Contemporary marketing

Bibliographic Details
Main Authors: Boone, Louis E. (Author), Kurtz, David L. (Author)
Format: Book
Published: Chicago : Dryden Press , c1986
Edition:5th ed.
Series:The Dryden Press series in marketing
Subjects:
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Boone & Kurtz contemporary marketing by Kurtz, David L., Boone, Louis E.

Published 2012
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Contemporary marketing by Kurtz, David L., Boone, Louis E.

Published 2011
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Contemporary marketing by Kurtz, David L.

Published 2008