Data mining techniques for marketing, sales, and customer relationship management

Data mining techniques for marketing, sales, and customer relationship management

Bibliographic Details
Main Authors: Berry, Michael J. A. (Author), Linoff, Gordon (Author)
Format: Book
Language:English
Published: Indianapolis, Ind. Wiley Publishing c2004
Edition:2nd ed
Subjects:
Business > Data processing
Data mining
Marketing > Data processing

Badak General Collection

Holdings details from Badak General Collection
Call Number: HF5415 125 B47 2004
Accession Item Category Format Status Notes
1000105905 OPEN SHELF (30 DAYS) Book Available

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