Services marketing text & cases
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New Delhi
Tata McGraw-Hill
c2004
|
| Subjects: |
| Physical Description: | xviii, 357 p. ill. 26 cm |
|---|---|
| ISBN: | 0070585822 (pbk.) |
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New Delhi
Tata McGraw-Hill
c2004
|
| Subjects: |
| Physical Description: | xviii, 357 p. ill. 26 cm |
|---|---|
| ISBN: | 0070585822 (pbk.) |