Corporate social responsibility doing the most good for your company and your cause

Corporate social responsibility doing the most good for your company and your cause

Bibliographic Details
Main Authors: Kotler, Philip (Author), Lee, Nancy 1932- (Author)
Format: Book
Language:English
Published: Hoboken, NJ John Wiley c2005
Subjects:
Corporate image
Corporations > Charitable contributions
Social marketing
Social responsibility of business
Description
Physical Description:x, 307 p. ill. 24 cm
ISBN:0471476110

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