The popularity of new media over old media

This study investigates the increasing preference for new media platforms, including social media, online news, and streaming services, over old media sources such as radio, newspapers, and television. An online survey, created with Google Forms, was distributed to 50 respondents aged 18 to 34, capt...

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Bibliographic Details
Main Author: Yong, Lowena Xin Yi
Format: Final Year Project / Dissertation / Thesis
Published: 2024
Subjects:
Online Access:http://eprints.utar.edu.my/7102/
http://eprints.utar.edu.my/7102/1/UJMZ3056_Lowena_Yong_Xin_Yi_20UJB02543_Clean.pdf