Factors influencing tourist’s intention to travel for food-related tourism in Penang, Malaysia

Food tourism is not only an experience to enjoy delicious food but also a way of cultural exchange and exploration, it is able to enrich the sensory experience of travellers and give them a deeper understanding of the different flavours and food traditions around the world. As a result, food tourism...

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Bibliographic Details
Main Authors: Chong, Joe Yee, Goh, Jenny, Tan, Mei Qin, Teo, Khai Pin
Format: Final Year Project / Dissertation / Thesis
Published: 2023
Subjects:
Online Access:http://eprints.utar.edu.my/6051/
http://eprints.utar.edu.my/6051/1/fyp_BA_2023_CJY.pdf