Factor affecting adoption social media in business among young entrepreneurs: using the TAM model

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Factor affecting adoption social media in business among young entrepreneurs: using the TAM model

Social media has now become a trend and a critical strategy movement fo businesses. Hence th r is research’s primary objective is to explore the importance factors affecting the adoption of social media in business among young entrepreneurs in Malaysia in order to determine their perceptions and beh...

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Bibliographic Details
Main Author:	Ng, Qing Xuan
Format:	Final Year Project / Dissertation / Thesis
Published:	2022
Subjects:	HF Commerce
Online Access:	http://eprints.utar.edu.my/4853/ http://eprints.utar.edu.my/4853/1/17._Ng_Qing_Xuan_1805570.pdf

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