A Study of Medical Tourists’ Behavioural Intention in Relation to Hospital Brand Image and the Mediating Effects of Perceived Value and Trust
| Main Author: | |
|---|---|
| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2016
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| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/2187/ http://eprints.utar.edu.my/2187/1/Cham_Tat_Huei_12UKD00017.pdf |
| _version_ | 1848885603271180288 |
|---|---|
| author | Cham, Tat Huei |
| author_facet | Cham, Tat Huei |
| author_sort | Cham, Tat Huei |
| building | UTAR Institutional Repository |
| collection | Online Access |
| first_indexed | 2025-11-15T19:25:13Z |
| format | Final Year Project / Dissertation / Thesis |
| id | utar-2187 |
| institution | Universiti Tunku Abdul Rahman |
| institution_category | Local University |
| last_indexed | 2025-11-15T19:25:13Z |
| publishDate | 2016 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | utar-21872019-04-16T11:30:07Z A Study of Medical Tourists’ Behavioural Intention in Relation to Hospital Brand Image and the Mediating Effects of Perceived Value and Trust Cham, Tat Huei HF Commerce 2016 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/2187/1/Cham_Tat_Huei_12UKD00017.pdf Cham, Tat Huei (2016) A Study of Medical Tourists’ Behavioural Intention in Relation to Hospital Brand Image and the Mediating Effects of Perceived Value and Trust. PhD thesis, UTAR. http://eprints.utar.edu.my/2187/ |
| spellingShingle | HF Commerce Cham, Tat Huei A Study of Medical Tourists’ Behavioural Intention in Relation to Hospital Brand Image and the Mediating Effects of Perceived Value and Trust |
| title | A Study of Medical Tourists’ Behavioural Intention in
Relation to Hospital Brand Image and the Mediating
Effects of Perceived Value and Trust
|
| title_full | A Study of Medical Tourists’ Behavioural Intention in
Relation to Hospital Brand Image and the Mediating
Effects of Perceived Value and Trust
|
| title_fullStr | A Study of Medical Tourists’ Behavioural Intention in
Relation to Hospital Brand Image and the Mediating
Effects of Perceived Value and Trust
|
| title_full_unstemmed | A Study of Medical Tourists’ Behavioural Intention in
Relation to Hospital Brand Image and the Mediating
Effects of Perceived Value and Trust
|
| title_short | A Study of Medical Tourists’ Behavioural Intention in
Relation to Hospital Brand Image and the Mediating
Effects of Perceived Value and Trust
|
| title_sort | study of medical tourists’ behavioural intention in
relation to hospital brand image and the mediating
effects of perceived value and trust |
| topic | HF Commerce |
| url | http://eprints.utar.edu.my/2187/ http://eprints.utar.edu.my/2187/1/Cham_Tat_Huei_12UKD00017.pdf |