Investigation on Customer-Based Brand Equity in Hypermarket : a case study in Ipoh
| Main Author: | |
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| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2015
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| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/1924/ http://eprints.utar.edu.my/1924/1/CHENG_JAP_XEN_(14ABM01245)_%2D_FYP_REPORT.pdf |
| _version_ | 1848885545128689664 |
|---|---|
| author | Cheng, Jap Xen |
| author_facet | Cheng, Jap Xen |
| author_sort | Cheng, Jap Xen |
| building | UTAR Institutional Repository |
| collection | Online Access |
| first_indexed | 2025-11-15T19:24:18Z |
| format | Final Year Project / Dissertation / Thesis |
| id | utar-1924 |
| institution | Universiti Tunku Abdul Rahman |
| institution_category | Local University |
| last_indexed | 2025-11-15T19:24:18Z |
| publishDate | 2015 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | utar-19242021-07-08T14:46:23Z Investigation on Customer-Based Brand Equity in Hypermarket : a case study in Ipoh Cheng, Jap Xen H Social Sciences (General) HF Commerce 2015-03-18 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/1924/1/CHENG_JAP_XEN_(14ABM01245)_%2D_FYP_REPORT.pdf Cheng, Jap Xen (2015) Investigation on Customer-Based Brand Equity in Hypermarket : a case study in Ipoh. Final Year Project, UTAR. http://eprints.utar.edu.my/1924/ |
| spellingShingle | H Social Sciences (General) HF Commerce Cheng, Jap Xen Investigation on Customer-Based Brand Equity in Hypermarket : a case study in Ipoh |
| title | Investigation on Customer-Based Brand Equity in Hypermarket : a case study in Ipoh |
| title_full | Investigation on Customer-Based Brand Equity in Hypermarket : a case study in Ipoh |
| title_fullStr | Investigation on Customer-Based Brand Equity in Hypermarket : a case study in Ipoh |
| title_full_unstemmed | Investigation on Customer-Based Brand Equity in Hypermarket : a case study in Ipoh |
| title_short | Investigation on Customer-Based Brand Equity in Hypermarket : a case study in Ipoh |
| title_sort | investigation on customer-based brand equity in hypermarket : a case study in ipoh |
| topic | H Social Sciences (General) HF Commerce |
| url | http://eprints.utar.edu.my/1924/ http://eprints.utar.edu.my/1924/1/CHENG_JAP_XEN_(14ABM01245)_%2D_FYP_REPORT.pdf |