Consumer Perception, Attitude And Purchase Intention Towards Halal Tourism Services In Non-Muslim Country: Malaysian Muslim Perspective
Halal tourism has become one of a new tourism products in the tourism industry that given significant impact to either Muslim or non-Muslim country. Lately the Halal tourism services are not only provided by Muslim countries, but Non-Muslim countries that do not have an appropriate Halal certific...
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| Format: | Thesis |
| Language: | English |
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2014
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| Online Access: | http://eprints.usm.my/60796/ http://eprints.usm.my/60796/1/24%20Pages%20from%2000001779608.pdf |