Improving User Interface Accessibility For Chinese Elderly Tourism Through Service Design In Yancheng, Jiangsu Province, China

The aging process in China has been accelerating. Since 2020, China has moved from a deeply aging society to a super-aging society. The growing base of population aging inevitably brings about the aging of consumer groups in the market. Especially when elderly people are in tourism, they have mor...

Full description

Bibliographic Details
Main Author: Chang, Runyi
Format: Thesis
Language:English
Published: 2023
Subjects:
Online Access:http://eprints.usm.my/60336/
http://eprints.usm.my/60336/1/CHANG%20RUNYI%20-%20TESIS24.pdf
_version_ 1848884418646638592
author Chang, Runyi
author_facet Chang, Runyi
author_sort Chang, Runyi
building USM Institutional Repository
collection Online Access
description The aging process in China has been accelerating. Since 2020, China has moved from a deeply aging society to a super-aging society. The growing base of population aging inevitably brings about the aging of consumer groups in the market. Especially when elderly people are in tourism, they have more available time, lower financial pressures, and considerable purchasing power, so elderly tourism is becoming an integral segment of the tourism industry. Although extensive literature has discussed elderly tourism in China as a separate sector, it has not been able to change the situation of low accessibility. Until now, there has been insufficient research to identify the needs, behaviors, and expectations of elderly people in tourism. As a result, the traveling experience of Chinese elderly people is unsatisfactory since the tourism industry cannot accurately match the demands of the elderly in terms of products, services, and travel processes. In this study, the author applied service design as an interdisciplinary approach to improving accessibility to elderly tourism. Using a combination of quantitative and qualitative methods, including Pearson correlation, multiple linear regression, and interview verification. The author explored a range of factors that influence traveling experience of elderly people throughout journeys.
first_indexed 2025-11-15T19:06:24Z
format Thesis
id usm-60336
institution Universiti Sains Malaysia
institution_category Local University
language English
last_indexed 2025-11-15T19:06:24Z
publishDate 2023
recordtype eprints
repository_type Digital Repository
spelling usm-603362024-04-02T09:01:29Z http://eprints.usm.my/60336/ Improving User Interface Accessibility For Chinese Elderly Tourism Through Service Design In Yancheng, Jiangsu Province, China Chang, Runyi NX1-820 Arts in general The aging process in China has been accelerating. Since 2020, China has moved from a deeply aging society to a super-aging society. The growing base of population aging inevitably brings about the aging of consumer groups in the market. Especially when elderly people are in tourism, they have more available time, lower financial pressures, and considerable purchasing power, so elderly tourism is becoming an integral segment of the tourism industry. Although extensive literature has discussed elderly tourism in China as a separate sector, it has not been able to change the situation of low accessibility. Until now, there has been insufficient research to identify the needs, behaviors, and expectations of elderly people in tourism. As a result, the traveling experience of Chinese elderly people is unsatisfactory since the tourism industry cannot accurately match the demands of the elderly in terms of products, services, and travel processes. In this study, the author applied service design as an interdisciplinary approach to improving accessibility to elderly tourism. Using a combination of quantitative and qualitative methods, including Pearson correlation, multiple linear regression, and interview verification. The author explored a range of factors that influence traveling experience of elderly people throughout journeys. 2023-08 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/60336/1/CHANG%20RUNYI%20-%20TESIS24.pdf Chang, Runyi (2023) Improving User Interface Accessibility For Chinese Elderly Tourism Through Service Design In Yancheng, Jiangsu Province, China. PhD thesis, Universiti Sains Malaysia.
spellingShingle NX1-820 Arts in general
Chang, Runyi
Improving User Interface Accessibility For Chinese Elderly Tourism Through Service Design In Yancheng, Jiangsu Province, China
title Improving User Interface Accessibility For Chinese Elderly Tourism Through Service Design In Yancheng, Jiangsu Province, China
title_full Improving User Interface Accessibility For Chinese Elderly Tourism Through Service Design In Yancheng, Jiangsu Province, China
title_fullStr Improving User Interface Accessibility For Chinese Elderly Tourism Through Service Design In Yancheng, Jiangsu Province, China
title_full_unstemmed Improving User Interface Accessibility For Chinese Elderly Tourism Through Service Design In Yancheng, Jiangsu Province, China
title_short Improving User Interface Accessibility For Chinese Elderly Tourism Through Service Design In Yancheng, Jiangsu Province, China
title_sort improving user interface accessibility for chinese elderly tourism through service design in yancheng, jiangsu province, china
topic NX1-820 Arts in general
url http://eprints.usm.my/60336/
http://eprints.usm.my/60336/1/CHANG%20RUNYI%20-%20TESIS24.pdf