Factors Influencing Consumers' Intention To Use Self-service Technology In Saudi Arabia Retail Industry

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Factors Influencing Consumers' Intention To Use Self-service Technology In Saudi Arabia Retail Industry

This study used the Technology Acceptance Model (TAM) and the Diffusion of Innovation Theory (DIT) as a theoretical background. It extends TAM and DIT theories to self-service technology and investigates the factors influencing consumers’ intention to use self-service technology in the Saudi Arabian...

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Bibliographic Details
Main Author:	M, Khalufi Nasser Ali
Format:	Thesis
Language:	English
Published:	2022
Subjects:	HD28-70 Management. Industrial Management
Online Access:	http://eprints.usm.my/59370/ http://eprints.usm.my/59370/1/KHALUFI%20NASSER%20ALI%20M%20-%20TESIS24.pdf

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