The Mediating Role of Incumbent System Habit in the Relationship between Customers Perceived Value and Repurchase Intention in Smartphone Industry in Malaysia
The increasing number of smartphone vendors have made the competition in smartphone industry becomes fiercer than before. The implementation of habit construct in the research model have recently gained increasing attention among the IT researchers. Despite preliminary literatures perceived consumer...
| Main Authors: | , , |
|---|---|
| Other Authors: | |
| Format: | Book Section |
| Language: | English |
| Published: |
School of Social Sciences, USM
2017
|
| Subjects: | |
| Online Access: | http://eprints.usm.my/40716/ http://eprints.usm.my/40716/1/ART_57.pdf |
| _version_ | 1848879097210470400 |
|---|---|
| author | Aulia, Septa Akbar Sulaiman, Zuraidah Shukor, Muhamad Syakir |
| author2 | Kadir, Nadhrah A |
| author_facet | Kadir, Nadhrah A Aulia, Septa Akbar Sulaiman, Zuraidah Shukor, Muhamad Syakir |
| author_sort | Aulia, Septa Akbar |
| building | USM Institutional Repository |
| collection | Online Access |
| description | The increasing number of smartphone vendors have made the competition in smartphone industry becomes fiercer than before. The implementation of habit construct in the research model have recently gained increasing attention among the IT researchers. Despite preliminary literatures perceived consumer habit as determinant of repurchase behavior in digital context, majority of the studies have defined consumer habit from the perspective of situation of use, and still lack of research focusing on habit from
the perspective of skill developed related to the system. This study therefore aims to provide research model investigating the mediating role of skill-based habit related to the system (incumbent system habit) in the relationship between customer perceived value and customer repurchase intention in smartphone context. |
| first_indexed | 2025-11-15T17:41:49Z |
| format | Book Section |
| id | usm-40716 |
| institution | Universiti Sains Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T17:41:49Z |
| publishDate | 2017 |
| publisher | School of Social Sciences, USM |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | usm-407162018-06-07T07:13:42Z http://eprints.usm.my/40716/ The Mediating Role of Incumbent System Habit in the Relationship between Customers Perceived Value and Repurchase Intention in Smartphone Industry in Malaysia Aulia, Septa Akbar Sulaiman, Zuraidah Shukor, Muhamad Syakir H1-99 Social sciences (General) The increasing number of smartphone vendors have made the competition in smartphone industry becomes fiercer than before. The implementation of habit construct in the research model have recently gained increasing attention among the IT researchers. Despite preliminary literatures perceived consumer habit as determinant of repurchase behavior in digital context, majority of the studies have defined consumer habit from the perspective of situation of use, and still lack of research focusing on habit from the perspective of skill developed related to the system. This study therefore aims to provide research model investigating the mediating role of skill-based habit related to the system (incumbent system habit) in the relationship between customer perceived value and customer repurchase intention in smartphone context. School of Social Sciences, USM Kadir, Nadhrah A Rahmat, Siti Rahyla Tayeb, Azmil Mohd Mohd, Saidatulakmal 2017 Book Section PeerReviewed application/pdf en http://eprints.usm.my/40716/1/ART_57.pdf Aulia, Septa Akbar and Sulaiman, Zuraidah and Shukor, Muhamad Syakir (2017) The Mediating Role of Incumbent System Habit in the Relationship between Customers Perceived Value and Repurchase Intention in Smartphone Industry in Malaysia. In: Social Sciences Postgraduate International Seminar (SSPIS) 2017. School of Social Sciences, USM, Pulau Pinang, Malaysia, pp. 440-449. ISBN 9789671544013 http://www.sspis.usm.my |
| spellingShingle | H1-99 Social sciences (General) Aulia, Septa Akbar Sulaiman, Zuraidah Shukor, Muhamad Syakir The Mediating Role of Incumbent System Habit in the Relationship between Customers Perceived Value and Repurchase Intention in Smartphone Industry in Malaysia |
| title | The Mediating Role of Incumbent System Habit in the Relationship between Customers
Perceived Value and Repurchase Intention in Smartphone Industry in Malaysia |
| title_full | The Mediating Role of Incumbent System Habit in the Relationship between Customers
Perceived Value and Repurchase Intention in Smartphone Industry in Malaysia |
| title_fullStr | The Mediating Role of Incumbent System Habit in the Relationship between Customers
Perceived Value and Repurchase Intention in Smartphone Industry in Malaysia |
| title_full_unstemmed | The Mediating Role of Incumbent System Habit in the Relationship between Customers
Perceived Value and Repurchase Intention in Smartphone Industry in Malaysia |
| title_short | The Mediating Role of Incumbent System Habit in the Relationship between Customers
Perceived Value and Repurchase Intention in Smartphone Industry in Malaysia |
| title_sort | mediating role of incumbent system habit in the relationship between customers
perceived value and repurchase intention in smartphone industry in malaysia |
| topic | H1-99 Social sciences (General) |
| url | http://eprints.usm.my/40716/ http://eprints.usm.my/40716/ http://eprints.usm.my/40716/1/ART_57.pdf |