Internet Banking Service quality in Malaysia: an empirical investigation
This study is among the first research that develops an instrument to measure Internet Banking Service (IBS) quality in Malaysian context based on Technology Acceptance Model (TAM) and nine service quality dimensions. The objective of this research is to highlight the weaknesses and strengths of IBS...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Electronic and Computer Engineering, Universiti Teknikal Malaysia Melaka
2017
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| Online Access: | http://psasir.upm.edu.my/id/eprint/62201/ http://psasir.upm.edu.my/id/eprint/62201/1/Internet%20Banking%20Service%20quality%20in%20Malaysia.pdf |