Ecotourism service attributes: estimation of visitors’ preferences using a choice experiment method

Kenyir Lake is one of the popular ecotourism destinations in Malaysia which offers unique ecotourism services, namely house boat services. This service always sees a high demand from visitors as water transportation is the main method of travel at Kenyir Lake. This paper aims to capture the level of...

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Bibliographic Details
Main Authors: Wan Mohamad, Wan Norhidayah, Radam, Alias, Yaacob, Mohd Rusli
Format: Article
Language:English
Published: Faculty of Economics and Management, Universiti Putra Malaysia 2014
Online Access:http://psasir.upm.edu.my/id/eprint/33834/
http://psasir.upm.edu.my/id/eprint/33834/1/Ecotourism%20Service%20Attributes%20Estimation.pdf