Assessing the service and food quality of fast food franchise outlets operating in Malaysia

Bibliographic Details
Main Authors: Abd Rahman, Azmawani, Sidek, Shafie, Chan, Hua Chien
Other Authors: Hashim, Haslinda
Format: Book Section
Published: McGraw Hill 2013
Online Access:http://psasir.upm.edu.my/id/eprint/31132/
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author Abd Rahman, Azmawani
Sidek, Shafie
Chan, Hua Chien
author2 Hashim, Haslinda
author_facet Hashim, Haslinda
Abd Rahman, Azmawani
Sidek, Shafie
Chan, Hua Chien
author_sort Abd Rahman, Azmawani
building UPM Institutional Repository
collection Online Access
first_indexed 2025-11-15T09:09:36Z
format Book Section
id upm-31132
institution Universiti Putra Malaysia
institution_category Local University
last_indexed 2025-11-15T09:09:36Z
publishDate 2013
publisher McGraw Hill
recordtype eprints
repository_type Digital Repository
spelling upm-311322016-03-30T06:41:04Z http://psasir.upm.edu.my/id/eprint/31132/ Assessing the service and food quality of fast food franchise outlets operating in Malaysia Abd Rahman, Azmawani Sidek, Shafie Chan, Hua Chien McGraw Hill Hashim, Haslinda Salleh, Rosli 2013 Book Section NonPeerReviewed Abd Rahman, Azmawani and Sidek, Shafie and Chan, Hua Chien (2013) Assessing the service and food quality of fast food franchise outlets operating in Malaysia. In: Marketing Towards Delivering: Consumer Value. McGraw Hill, Shah Alam, Selangor. ISBN 9789675771903
spellingShingle Abd Rahman, Azmawani
Sidek, Shafie
Chan, Hua Chien
Assessing the service and food quality of fast food franchise outlets operating in Malaysia
title Assessing the service and food quality of fast food franchise outlets operating in Malaysia
title_full Assessing the service and food quality of fast food franchise outlets operating in Malaysia
title_fullStr Assessing the service and food quality of fast food franchise outlets operating in Malaysia
title_full_unstemmed Assessing the service and food quality of fast food franchise outlets operating in Malaysia
title_short Assessing the service and food quality of fast food franchise outlets operating in Malaysia
title_sort assessing the service and food quality of fast food franchise outlets operating in malaysia
url http://psasir.upm.edu.my/id/eprint/31132/