Enhancing sustainability through implementation of balanced scorecard: a case study of beach resorts
Sustainable tourism development has become an increasingly important strategic goal for world class destinations. Global tourism industry leaders realize that sustainable tourism development is critical to the conservation of nature and the preservation of indigenous culture. Tourism destinations of...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Penerbit Universiti Malaysia Terengganu
2020
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| Online Access: | http://psasir.upm.edu.my/id/eprint/22949/ http://psasir.upm.edu.my/id/eprint/22949/1/Enhancing%20sustainability%20through%20implementation%20of%20balanced%20scorecard%20a%20case%20study%20of%20beach%20resorts.pdf |