Determinants of bank selection: an international student perspective

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Determinants of bank selection: an international student perspective

While student bank selection has enjoyed overwhelming research attention over the past few decades, how international student determines and selects their banks has however, received little attention in the marketing literature. This study explored the determinants of banking selection, among intern...

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Bibliographic Details
Main Authors:	Oluwaseyitan, Rotimi Cephas, Hashim, Haslinda, Raja Yusof, Raja Nerina
Format:	Article
Language:	English
Published:	Human Resource Management Academic Research Society 2018
Online Access:	http://psasir.upm.edu.my/id/eprint/14797/ http://psasir.upm.edu.my/id/eprint/14797/1/14797.pdf

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