Developing a new concept of Chinese packaging design inspired by MUJI’s characters
In the modern competitive market, packaging is the first impression that can attract the consumers. Effective packaging design must clearly convey the product's value and unique selling points while differentiating from other similar brand products. Increasingly, the trend of integrating cul...
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| Format: | Thesis |
| Language: | English |
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2023
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| Online Access: | http://psasir.upm.edu.my/id/eprint/120591/ http://psasir.upm.edu.my/id/eprint/120591/1/120591.pdf |