Measuring the influence of FinTech innovation towards consumers’ attitude: Moderating role of perceived usefulness
The study aims to investigate the contribution of perceived usefulness (PU) in shaping consumer attitudes towards FinTech innovations in Bangladesh. Additionally, this investigation seeks to examine the direct effect of FinTech innovation, including performance expectancy (PE), effort expectancy (EE...
| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2025
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| Online Access: | http://psasir.upm.edu.my/id/eprint/120161/ http://psasir.upm.edu.my/id/eprint/120161/1/120161.pdf |