Exploring luxury hotel consumption values, attitudes and revisit intention in the post-pandemic era
In the post-pandemic era, luxury hotels face recovery challenges owing to economic recession, heightened safety awareness among consumers, and uncertainty. To address this, we proposed a modified value-attitude-behaviour model based on consumption value and human values theory. Our study sample incl...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
University Malaysia Sarawak
2024
|
| Online Access: | http://psasir.upm.edu.my/id/eprint/119209/ http://psasir.upm.edu.my/id/eprint/119209/1/119209.pdf |