Cultural difference: analyzing its impact on the advertising translation of international universities
Translations into different languages and cultural adaptations are essential in the modernized global economy. The internationalization of higher education has propelled international universities into a competitive landscape where effective advertising plays a pivotal role in attracting a diverse s...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Academic Studies Press
2024
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| Online Access: | http://psasir.upm.edu.my/id/eprint/118613/ http://psasir.upm.edu.my/id/eprint/118613/1/118613.pdf |