Why alumni stay engaged with their alma mater? Understanding the factors in Malaysian context
Alumni engagement is considered one of the key strategies for education institutes to stay competitive and resourceful. Students after graduation can enable their institutes to tap a number of resources through their networks, thus helping with marketing, increasing employability, donations, and men...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Human Resource Management Academic Research Society
2023
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| Online Access: | http://psasir.upm.edu.my/id/eprint/118413/ http://psasir.upm.edu.my/id/eprint/118413/1/118413.pdf |