Enhancing corporate social responsibility through microblog platform: a consumer behavior information analysis approach

Understanding how users behave significantly impacts their purchasing decisions, making the study of corporate social responsibility's influence on consumer behavior a recent focal point in the information field. However, challenges arise during the analysis of user behavior information, such a...

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Bibliographic Details
Main Authors: Mohd Hassan, Nurul'ain, Xiangzhou, Hua, De Costa, Feroz
Format: Article
Language:English
Published: World Textile Information Network 2024
Online Access:http://psasir.upm.edu.my/id/eprint/117991/
http://psasir.upm.edu.my/id/eprint/117991/1/117991.pdf