The effects of UMA (Unified Model of Aesthetics) and CM (Categorical-Motivation Model) in the application of aesthetic preferences for clothing products
Aesthetic preferences for artefacts are affected by many factors, such as perceptual factors, cognitive factors, and social factors. Currently, there are two models (the UMA model and the CM model) that provide theoretical support for aesthetic preferences for artefacts. However, most previous studi...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Human Resource Management Academic Research Society
2024
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| Online Access: | http://psasir.upm.edu.my/id/eprint/117611/ http://psasir.upm.edu.my/id/eprint/117611/1/117611.pdf |