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Examining the influence of brand recognition on the intention to repurchase halal store brand products: a review

In recent years, the halal market has experienced substantial growth, becoming increasingly significant in the global economy. The market, initially associated with food and beverages for Muslim consumers, has expanded its scope to encompass various industries, including pharmaceuticals, cosmetics,...

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Bibliographic Details
Main Authors:	Isa, Maryam Ladi, Kamarulzaman, Nitty Hirawaty, Hashim, Haslinda, Abdul Halim Lim, Sarina
Format:	Article
Language:	English
Published:	Human Resource Management Academic Research Society 2024
Online Access:	http://psasir.upm.edu.my/id/eprint/117124/ http://psasir.upm.edu.my/id/eprint/117124/1/117124.pdf

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