Importance-Performance Analysis (IPA) approach of marine park tourism destinations: a case study of Kapas Island Marine Park, Terengganu

Tourism in the marine park is vital to tourist satisfaction. Tourism and sustainability must be balanced in sensitive regions like marine parks. Tourist feedback helps balance and sustain marine park management. Kapas Island Marine Park (KIMP) in Terengganu receives a high number of tourists annuall...

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Bibliographic Details
Main Authors: Mohd Adam, Syamimi, Mohammad Afandi, Syamsul Herman, W. Mohamad, Wan Norhidayah, Ahmad Shuib, Awang, Raudhatul Jannah
Format: Article
Language:English
Published: Universiti Putra Malaysia Press 2024
Online Access:http://psasir.upm.edu.my/id/eprint/117048/
http://psasir.upm.edu.my/id/eprint/117048/1/117048.pdf