A new level of refinement at Sirah Heritage Holdings
Learning outcomes: At the end of the case study exercise, students will be able to evaluate a company’s competitive standing and formulate business growth strategies based on internal and external environment analysis, develop business strategies for a company to strategise product offerings and rec...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Emerald Publishing
2024
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| Online Access: | http://psasir.upm.edu.my/id/eprint/114876/ http://psasir.upm.edu.my/id/eprint/114876/1/114876.pdf |