A mystery or a route? a systematic literature review of transcreation and translation studies
Transcreation is an inter-cultural and inter-linguistic activity, which has obtained particular academic interest recently. However, few studies have reviewed the current status quo on transcreation systematically, although transcreation has been applied in various fields such as literature and adve...
| Main Authors: | , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Academy Publication
2024
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| Online Access: | http://psasir.upm.edu.my/id/eprint/114280/ http://psasir.upm.edu.my/id/eprint/114280/1/114280.pdf |